Social Media Management
D2C Lifestyle Brand — Instagram Growth
Transformed a 2,000-follower account into a community of 28K fans in 5 months with strategic content and community management.
📈 +1,300% follower growth
✦ The Work
Work That
Work That
Speaks
Real brands. Real campaigns. Real numbers — because results don't lie.
Portfolio Projects
Meta & Instagram Ads
Fashion E-Store — ROAS Overhaul
Rebuilt the ad account from scratch with new audience segmentation and creatives. Achieved 4.5x ROAS consistently over 3 months.
💰 4.5x ROAS sustained
Reels & Video Content
Wellness Coach — Viral Reels System
Built a repeatable Reels content machine that generated 1.2M views and 3,000 new followers in the first month of launch.
🎬 1.2M views · Month 1
Social Media Management
Premium Restaurant — Local Brand Building
Built a strong local social presence for a Ahmedabad-based fine dining restaurant, growing reservations by 40% through Instagram.
🍽 +40% reservations via IG
Search Engine Optimisation
E-Commerce Brand — Organic Traffic Surge
3-month SEO overhaul that grew organic traffic from 800 to 12,000 monthly visitors and ranked 47 new keywords on Page 1.
🔍 +1,400% organic traffic
Meta Lead Generation Ads
Business Coach — Lead Generation
Launched a lead gen campaign for a business coach's ₹15K masterclass. Generated 340 leads at ₹85 cost per lead in 3 weeks.
🎯 340 leads @ ₹85 CPL
Featured Case Study
The Full Breakdown
A detailed look at one of my highest-impact campaigns.
Meta Ads · E-Commerce
Fashion E-Store — From ₹50K Spend to ₹2.25L Revenue in 60 Days
A Jaipur-based ethnic fashion brand came to me with a failing ad account and a ₹50,000/month budget burning through cash with 0.9x ROAS. Here's how I turned it around.
4.5×Final
ROAS
₹2.25LRevenue / Month
60Days to
Results
The Challenge
The brand was spending ₹50,000/month on Meta Ads with a 0.9x ROAS — losing money on every rupee spent. The ad account had overlapping audiences, no creative testing system, and a single campaign targeting everyone. Product pages had high drop-off rates.
The Strategy
I performed a full ad account audit, rebuilt the campaign structure with 3 distinct funnel stages (awareness, consideration, conversion), launched 8 creative variants per week, and set up retargeting sequences for abandoned carts and page visitors. I also provided landing page recommendations that reduced bounce rate by 32%.
The Results
Within 60 days, ROAS climbed from 0.9x to 4.5x — turning a ₹50,000 spend into ₹2.25 lakh in attributed revenue every month. The brand has now scaled their ad budget to ₹1.5L/month, maintaining a 3.8x+ ROAS consistently.
Before & After
The Difference Is Real
Side-by-side numbers that show what strategic marketing actually delivers.
Before
2,000
Instagram Followers
→
After (5 months)
28,000
Instagram Followers
Before
0.9×
Meta Ads ROAS
→
After (60 days)
4.5×
Meta Ads ROAS
Before
800
Monthly Organic Visitors
→
After (3 months)
12,000
Monthly Organic Visitors